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Multi-award winning campaign.
At time of writing, most successful ad ever done for Sainsbury’s including their Xmas ads.
In the month it was released Sainsbury’s achieved the highest uplift in ad awareness of any brand in the UK.
YouGov’s "ad of the month" in June.
We also had Prince Harry and Megan Markle's wedding cake baker, Claire Ptak, recreate the cake from the ad. It was sold across stores (for £1.50 - on theme) to celebrate the 150th 'birthday'.
And a pop up branded experience taking customers back 150 years that was visited by HRH the Queen as part of the celebrations.
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