At SheSays (A non profit organisation that campaigns for gender equality in the creative industry) we believe the gender pay gap is exacerbated by unequal maternity and paternity policies, so for International Women's Day we asked people to “spam” their boss, asking them to sign the Equal Parents Pledge.

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Yes. Spam.

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Each time someone nominated their boss on our website, we sent one anonymous request to said boss for a fairer parental leave policy. The more people nominate, the more that boss got spammed.

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And they can't say anything about it CAUSE IT'S FOR EQUALITY. Get spammin' at equalparentalleave.com​

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