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VIMTO

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Case Study

Filled with impressive stats about engagement if that's your thing.

AWARDS

The Drum Marketing Awards - Winner

 

The Drum Advertising Awards, Campaign of the Year 2018 - Finalist

 

2019 FAB Awards, Integrated Campaigns - Finalist

ThinkBox award 2018 - Shortlisted

Marketing Week Masters - Shortlisted

THE DRUM

'Ad of the Day'

VALUE

Value jumps £10m as a direct result of this campaign, reaching record highs

ENGAGEMENT

1.7 Million reach

 

97,000 Gen Z engagements with the brand

 

557,000 Views

More than half of the 557,000 video views watched were for 10+ seconds

 

80% of engagement was driven by organic content

(not paid)

The Drum
The Retail Times

VALUE

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